Bullish
Bullish is a marketing operating partner blending capital, consulting, and creative strategy to help early‑stage consumer brands grow, build remarkable products, and scale through investment, research‑led strategy, and creative execution.
About
Bullish
Bullish is a marketing operating partner blending capital, consulting, and creative strategy to help early‑stage consumer brands grow, build remarkable products, and scale through investment, research‑led strategy, and creative execution.
Tags:
Avarage Project Size:
~$500K–$3M+
Team Size:
~11–50 employees
Located in:
New York City
Bullish
Overview
Bullish is a New York‑based consumer‑centric marketing operating partner, strategic consulting agency, and early‑stage consumer investment firm founded in 2016. The firm blends capital, creative strategy, and consulting to assist founders and brands in designing, launching, and scaling remarkable consumer businesses. Bullish invests in and partners with pre‑seed to Series A brands, applying its deep cultural insights, research, and creative execution to consumer product and digital experiences. The agency’s portfolio includes recognizable consumer names like Birchbox and Peloton, and it actively publishes cultural insights, branded research, and strategic content to support consumer innovation and market growth across industries. With a multidisciplinary approach, Bullish acts as both a strategic partner and investor to ambitious founders reshaping consumer markets.
Top agency Clients and Brands
RADD Foods Brand Refresh & Packaging
RADD Foods is a small brand with big ambitions to bring super bold flavor to the sleepy non-dairy aisle. Based in Michigan, the scrappy team sought help to redesign RADD's packaging to get buyers excited about their sliced cheese product as they pushed further into retail.
